The University of Wyoming bought an advertisement on Super Bowl, highlighting Josh Allen’s MVP season – Sports Illustrated

Super Bowl Sunday is a high bet between the best in the world as they go head in their head in their highly specialized craft-and these are just ads. There is also a football game.

Between the plays of the Philadelphia Eagles and Kansas City’s chiefs, the brands will do their best to get out Beginning In the collective American psyche, to make us all buy more Doritos, Budweiser and for some reason cryptocurrency.

Tradition unlike anyone else.

But not every ad should be so gloomy. Some are just nice.

Take this place from the University of Wyoming, which celebrates the defender Josh Allen and his victory at MVP while encouraging students to enroll with the “cowboys”.

The ad will be more regional, not national, aired in Wyoming, neighboring countries and selected markets across the country during the FOX broadcast of the big game.

“In Many Respects, Josh’s Story is the Quintessential UW Story,” Said Uw’s Associate Vice President for Marketing and Communications Chadwin in a Statement. and Highlight His Inextricable Connection with His Alma Mater in this video ad. “

Alan is the first Wyoming player to win NFL MVP. Maybe the second will watch this ad on Sunday.