Hidden Health Costs for NFL Food Ads – Nevada today

A new study by a research team led by the University of Nevada, the Renault Medical School (UNR MED) found that foods advertised during the National Football League Games (NFL), the most watched sports events in the United States, were often High quality in sodium, calories and fat content.

The study, published in Jama Network Open, was a collaboration between the student in the second year of the UNR Med Nadya Vinsdata and Dean Paul J. Hauptman, MD, with Lara Al-Zubaidi, a student studying eating at the University of Saint Louis, and R. Eric Heidel, Doctor of Sciences, Professor at the University of Tennessee, Medicine Gentimature. The study analyzes the salt and nutritional content of foods advertised during television professional football games and health effects that these ads may have for consumer behavior, especially for patients with chronic medical conditions such as heart failure, kidney failure and diabetes, for which dietary indiscriminate can have a direct impact on health.

“The effectiveness of sports advertising and paid sponsorships on food consumption has been widely studied,” said first author al-Zubaidi. “As a nutrition student, I was especially interested in understanding the extent to which advertised foods contain ingredients that could pose a threat to the patient’s well -being. Our analysis has revealed that the sodium content of these ads is significantly higher than the recommended daily intake, which is a serious risk to health, especially for people with chronic conditions. “

From the analyzed ads, the sodium content varies from 220-1.872 mg per single serving, such as the average 910 mg. According to the US Cardiac Association, the average American consumes more than 3300 mg sodium per day, well above the proposed daily intake of 2300 mg. Excess sodium is most commonly found in processed and prepared foods, which are also often advertised during NFL games. The ideal limit for adults with many chronic medical conditions is significantly lower; For example, studies have shown that reducing sodium intake for people with heart failure can significantly improve symptoms and quality of life. Ingestion of excess fat and calories can also contribute to the disease of the coronary artery and other conditions.

“We have finally shown what many have long suspected,” said Dr. Hapeman, a senior author. “Although we cannot say that this observation is ubiquitous in all television sports events, it emphasizes the need for clinicians to ask their patients with heart failure and many other chronic medical conditions about their television watching habits and to advise them to They avoid taking many of many of the foods advertised during games, including Super Bowl. “

The study concludes that the combination of frequent and prolonged times of watching and poor diet selection can be incorrect for primary and secondary prophylaxis of multiple chronic cardiovascular and other conditions, since watching NFL games is a stuck activity and games are broadcast many times a week a week during the week of the week during the week during the week of the week in the week of the week, the regular season. Therefore, it is essential for people to have their habits for watching and dietary choices in order to mitigate the potential health risks.