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Classic Magic City events keep business booming for local bars, restaurants – WBRC

BIRMINGHAM, Ala. (WBRC) – Events are currently underway in Birmingham to commemorate the Magic City Classic. From parties to concerts, this week is full of fun for all ages. Business owners and city leaders stress that the economic impact during this time is significant — not just for the city, but for the state as well.

As visitors stay in hotels and enjoy food at local restaurants and bars, the expected economic impact this week will be huge. For local businesses like Denim on 7th, it’s also a great opportunity to showcase all that Birmingham has to offer.

This is the second year the bar has participated in the Magic City Classic events, and this year is expected to be the largest. They hosted Wednesday’s after-party for the mayor’s Green Carpet affair, and Thursday night District Attorney Danny Carr will host a party featuring human beatboxer Doug E. Fresh.

Events like these are part of the reason the city’s economic director, Cornell Wesley, expects more than $20 million in revenue.

“We anticipate, given the timing and all the new amenities and support the Classic continues to receive, that the regional impact will be between $26 million and $27 million, with the local impact exceeding $20 million,” Wesley says.

Denim co-owner Malek Kimball expresses his excitement for the week, saying, “We’re really looking forward to this time because people here know about us, but it’s our opportunity to show who we are and what we represent to others.”

Additionally, Denim on 7th is open to guests 25 and older.

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