New York – Celebrating the biggest game of football can bring great appetites. Buying Super Bowl fixing this year will cost approximately the same as last year, but the prices of individual products can be noticed, according to a WELLS FARGO report.
This year, SUPER BOWL snacks purchased from the store will cost only 0.1% more than last year, according to Wells Fargo analysis of Nielsen data. Food and drinks for 10 people, including chips, guacamole, beer and chicken wings, will cost about $ 139, with only 10 cents more than last year.
“Consumers are facing the new challenge to become” nutritious “, given the continuous price fluctuation,” the report said. Grocery store prices increased by 1.8% compared to the year, according to the Consumer Price Index in December.
The price of chicken wings, one of the most popular items for the day of the game, increased by 7.2% against the background of increasing demand, according to the report.
“We have certainly seen fast food restaurants and restaurants dedicated to chicken wings,” says Robin Wenzel, leader of the AGRO-Fraho Fargo Institute and co-author of the report.
On the other hand, this year, another protein, suitable for Super Bowl, is becoming more affordable: frozen shrimp is reduced by 4% compared to last year, according to Wells Fargo. But the shrimp is still two and a half times more expensive than chicken wings.
Switching to healthier options
Americans turn to healthier foods, increasing the prices of some immersive vegetables. Cherry tomatoes and avocados saw that the most prices increased 11.9% and 11.5% respectively due to adverse cultivation conditions, according to Wells Fargo. Seventy percent of tomato production in the United States is in Florida, where Hurricanes Milton and Helen have affected 40% of cultures, according to the US Farm Federation. Pepper and carrots also increased by 7.4% and 3.4% respectively.
In addition to the more stringent growing conditions, GLP-1 weight loss medicines also affect the prices of vegetables, according to the WELLS FARGO report. The Americans taking these drugs “want to make sure they are getting enough fiber, so we see more vegetables to buy,” Venzel said.
But the decline in breakfast prices has helped increase vegetables prices. For example, frozen pizza prices are reduced by 3.7%. And although avocado may be more expensive, the tortilla chips, which accompanies Guacamole, are more expensive by 1.4% this year. Changes in the price of chips and GUAC make the combination only two cents more expensive than last year, Wells Fargo reports.
“I see a lot of opportunities for people … really save money this year compared to last year, make a menu, which allows them to do it,” Venzel said.
One way is to avoid pre -packaged products that become more expensive due to labor costs. This may mean choosing whole avocados for guacamole instead of a pre -prepared batch.
“We see that salaries are rising, which is nice, but these costs must be taken somewhere so that they are filtered at prices. And this is the same with many of the packaging and other supplies that come into the preparation of these foods, “said Wenzel.
Beer and wine have also increased by 2% this year, according to the WELLS FARGO report. For soft drinks like soda, it recommends buying two -liter bottles instead of canned 12 ounces for cost savings.